Improvement of the demand planning of imported seeds in the company agro perú SA

Abstract

This chapter analyzes the current structure of the demand planning in Agro Peru SA and the potential of rethinking the demand planning structure and decisions on the whole supply chain performance. Using a methodology that combines the CSAR framework for rethinking supply chain strategies, a multi-criteria Analytic Hierarchy Process method, and a Sales and Operation Planning methodologies. The present work proposes a diagnosis of demand planning operations, strategy and a management plan to improve them. First, the chapter presents the company and the agricultural sector in Peru. Second, the methodological framework is described. Third, the main results are presented and discussed. Results indicate that it is necessary to elaborate two internal projects to improve the forecast of demand and thus reduce inventories without affecting sales.