Against the backdrop of increasing regulatory and societal pressure on firms to transition their activities toward more ecological sustainability, our contribution examines the role of greenwashing in corporate communication. We introduce the reader to current...
CITATION STYLE
Breuer, W., Hass, M., Knetsch, A., & Seefried, E. (2024). Sustainability, the Green Transition, and Greenwashing: An Overview for Research and Practice. In Transformation Towards Sustainability (pp. 75–91). Springer International Publishing. https://doi.org/10.1007/978-3-031-54700-3_3
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