The Impact of Social Media Marketing Strategy on Behavior Online Shopping: Case of TikTok Study

  • Fu K
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Abstract

As technology continues to evolve, online social media is becoming increasingly popular, with people sharing their daily lives and expressing their opinions on these platforms. The internet enables people to connect with others living in different parts of the world....

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APA

Fu, K. (2023). The Impact of Social Media Marketing Strategy on Behavior Online Shopping: Case of TikTok Study (pp. 375–384). https://doi.org/10.1007/978-981-99-6441-3_34

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