A Framework for Relational Behaviors in Supply Chains: A Social Exchanage and Strategic Alignment ‘Fit’ Perspective

Abstract

For firms grappling with the issue of understanding sources of differential performance outcomes, an emerging view is that strategic interfirm partnerships are critical in generating superior performance (e.g., Dyer and Hatch 2006). Paralleling the strong growth of interest in interfirm partnerships, supply chain management (SCM) strategy has become a mainstay in efforts to generate competitive advantage and enhance customer value. However, despite the anecdotal and empiricai evidence, literature review suggests a lack of adequate understanding of the complex interactive relationships in the supply chain (Narasimhan et al., 2009).